top of page

Why Your E-Commerce Store Needs a Registered Business

  • Johan De Wet
  • Nov 22
  • 4 min read

Whether you’re selling on Amazon South Africa, Takealot, Shopify, TikTok Shop, or even Instagram, one thing is clear:


Your e-commerce store needs a registered business if you want to grow, stay compliant, and look credible.


Many beginners start informally, using a personal bank account or trading under their own name — and while that may work for a few weeks, it quickly becomes a major limitation.


In this Smartbook guide, we break down exactly why your online store needs a registered company (Pty Ltd) and how it impacts payments, tax, suppliers, scaling, and long-term brand building.


1. You Need a Registered Business to Get Paid Properly 


Payment gateways like:


  • PayFast

  • PayStack

  • Yoco Online

  • Peach Payments

  • Shopify Payments (coming soon)


…often require official business documents to verify your store.


Without a registered business, you may be limited to:


  • Lower transaction limits

  • Higher risk reviews

  • Longer payout times

  • Personal bank accounts getting flagged


A registered company gives you:


  • A business bank account

  • Clean payment trails

  • Less risk of frozen funds

  • Full verification for major gateways


2. Takealot Requires a Registered Company 


Takealot Seller Portal does not accept individuals.You MUST have:


✔ A CIPC Pty Ltd

✔ A company bank account

✔ B-BBEE affidavit

✔ Tax number


If you want to sell on Takealot, registering a company is non-negotiable.


3. Amazon South Africa Strongly Recommends Business Sellers 


While you can start as an individual on Amazon SA, Amazon prefers — and globally promotes — business sellers.


Why?

Because businesses:


  • Scale faster

  • Comply with tax rules

  • Have company bank accounts

  • Are easier to verify

  • Have lower fraud risk


Most successful Amazon sellers worldwide operate as registered companies, not individuals.

4. It Makes Tax 10x Easier (and Cheaper) 


Selling as an individual often creates a tax nightmare.


When you run your e-commerce store as a registered company:


  • You can claim more deductions

  • You can structure income better (salary + dividends)

  • You can reduce your tax rate

  • You can separate personal vs business expense

  • You can build audited financials for funding


Companies also look MUCH better to SARS than individuals receiving random deposits from Takealot, Shopify, or Amazon.

5. You Look More Legitimate to Suppliers & Wholesalers 

If you want to buy products in bulk from:


  • Local wholesalers

  • Distributors

  • Importers

  • Factories

  • Overseas suppliers (Alibaba / 1688)


They will ALWAYS ask for:


  • Company registration certificate

  • VAT number (optional at first)

  • Proof of business banking


Many suppliers will not deal with individuals at all.


A registered company = instant credibility.


6. You Build a Real Brand (Not a Side Hustle) 


A registered business means:


  • You can trademark your brand

  • You can issue invoices

  • You can get business funding

  • You can run ads properly

  • You can hire employees or contractors

  • You are taken seriously by customers


If you want to turn your online store into a real brand — a Pty Ltd is the foundation.


7. You Protect Your Personal Assets 


Selling products online comes with risks:


  • Customer complaints

  • Refund disputes

  • Product liability

  • Supplier issues

  • Delivery problems


If you're trading as an individual:

You carry all the risk personally.


If you trade as a company:


The company carries the risk — not you.


This is one of the biggest benefits of a Pty Ltd.


8. You Need It for Business Funding & Scaling 


When your e-commerce store starts growing, you may need:


  • Inventory funding

  • Business loans

  • Courier credit accounts

  • Trade accounts

  • Equipment financing


Banks and lenders require:


  • CIPC documents

  • Disclosure certificate

  • SARS tax number

  • Business financials


You cannot get business funding without a registered company.


9. You Avoid Future Headaches With Amazon, Takealot & Payments 


One of the biggest mistakes new sellers make is starting informally and THEN needing to fix everything later.


Switching from an individual to a business can cause:


  • Account verification delays

  • Payout holds

  • Needing to relist products

  • Tax complications

  • Double admin


Starting with a registered business avoids all of this.


10. It Positions You for Serious Scaling 


If you want to build a R50k/month, R100k/month, or even R1M/month online business, you need the right foundation:

A registered company gives you:

  • Structure

  • Credibility

  • Tax efficiency

  • Compliance

  • Scalability

  • Access to suppliers

  • Easier accounting

  • Better banking tools


This is how real e-commerce brands are built.


How Smartbook Helps E-Commerce Sellers 


Smartbook sets up your entire business backend in 48 hours, including:


  • Company registration (R950)

  • SARS tax number

  • B-BBEE affidavit

  • Beneficial ownership filing

  • Full CIPC compliance

  • Business bank account setup assistance

  • E-commerce compliance pack (Takealot + Amazon-ready)


Frequently Asked Questions (FAQ) 


1. Can I run an online store without a registered business?

Yes, but only at a small scale. For Amazon SA, Takealot, and proper payment processing, a company is recommended or required.


2. Do I need a company to open a business bank account?

Yes. Banks require CIPC documents to open business accounts.


3. Is it worth registering a company if I’m only testing products?

Yes — it avoids future admin, gives you tax benefits, and builds credibility.


4. Does Takealot require a registered business?

Yes. Takealot requires a Pty Ltd.


5. Can Smartbook set up everything I need?

Yes — Smartbook handles registration, tax, B-BBEE, compliance, and all documents required for Amazon SA and Takealot.



Comments


bottom of page